Career Guide: Graphic Designing

A graphic designer is someone who creates visual concepts, by hand or by using computer software, to communicate ideas that inspire, inform, or captivate consumers. They help to make an organization recognizable by selecting color, images, or logo designs that represent a particular idea or identity to be used in advertising and promotions. Graphic design, also known as communication design, is the art and practice of planning and projecting ideas and experiences with visual and textual content. The form of the communication can be physical or virtual, and may include images, words, or graphic forms. The experience can take place in an instant or over a long period of time. The work can happen at any scale, from the design of a single postage stamp to a national postal signage system, or from a company’s digital avatar to the sprawling and interlinked digital and physical content of an international newspaper. It can also be for any purpose, whether commercial, educational, cultural, or political. Designers are also responsible for interactive designs where the content is fluid, sometimes changing minute to minute, as well as interfaces that help users navigate through complex digital experiences. This work differentiates itself by adding another element: responding to the actions of the viewer.

About the Guide

This Career Guide provides guidance to people facing a variety of career challenges. These challenges may include dealing with redundancy, seeking a new job, changing careers, returning to work after a career break, building new skills, personal and professional development, going for promotion, and setting up a business. The common aim of the career guide, whatever the particular situation of the individual being guided, is normally to help that individual gain control of their career and, to some extent, their life. This comprehensive resource has been developed to provide you with a road map for your particular area of interest to shape the career as Graphic Designer. Whether you are looking for that entry-level position, growing in your respective field, or making a career transition, the means to accomplish your goals are within this resource. The Career Guide looks at what a graphic designer is, the roles and responsibilities they carry out and the essential qualities needed to succeed.