Business and Management

Illustrated Handbook of Business Analytics

Illustrated Handbook of Business Analytics

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    • The growing importance of business analytics has caught the attention of many business leaders and it has several advantages.
    • The insight gained by BA enables these companies to automate and optimize their business processes.
    • In fact, data-driven companies that utilize Business Analytics achieve a competitive advantage because they are able to use the insights to explore data to find new patterns and relationships.
    • This book provides a clear and non-intimidating overview of the topic; explains how to use business analytics to sort through an ever-increasing amount of data and improve the decision-making.